GREEN TWEETS Q3
- speterka5
- Oct 1
- 4 min read
Welcome to the third edition of the GREEN TWEETS
Whether you're currently enjoying the sun and leisure time, have already enjoyed your vacation, or are about to pack your bags – summer offers the perfect opportunity to actively fill the so-called "summer slump." Use this time to recharge your batteries, strengthen your work-life balance, and clear your head. Rely on us: We manage your projects in the background and ensure everything runs smoothly – so you can enjoy carefree summer days.
Have fun and relax!
HISTORY: HOBBYHORSE
Greenbird, previously known primarily for reliable hardware sales, will increasingly focus on customized content management systems (CMS) and service level agreements (SLAs).
The company is thus responding to the growing demand for holistic IT solutions that go far beyond mere device sales. With modern CMS platforms, Greenbird optimizes internal processes, centralizes content, and ensures predictable response times and availability through customized SLA agreements.
This gives customers the freedom to fully focus on their core competencies – Greenbird handles IT administration in the background. This strategic shift underscores the company's role as a reliable partner for digital transformation and strengthens long-term customer loyalty.
THE GOOD QUESTION: WHO IS READY FOR THE DIGITAL "BLACK BOARD"?
The digital information board replaces paperwork with modern communication. Whether it's shift schedules in retail, hygiene instructions in medical practices, or team news in hotels – all information is centrally visible, quickly updated, and always up-to-date. Birthdays, emergency contacts, and internal campaigns can also be easily integrated.
Companies with multiple locations can send relevant information to all employees at the touch of a button – simultaneously, consistently, and reliably . Content appears professionally prepared on the screen, without the need for printing. This enables modern communication that connects, informs, and truly supports everyday life – for small teams as well as large companies.
TRENDS YOU SHOULD KNOW
The world of digital signage is evolving rapidly, and in 2025 it will continue to be shaped by exciting trends that could change the way companies interact with their audiences.
A key trend will be the increasing use of interactive displays. Touchscreens and motion-tracking technologies allow users to interact with content in real time. Particularly in retail and hospitality, these displays enable personalized experiences where customers can search for, purchase, or book services.
Another trend is the integration of artificial intelligence (AI) into digital signage systems. AI enables deeper personalization of content by analyzing user behavior and displaying tailored advertising or information. This increases the relevance of content and improves customer loyalty.
Cloud-based digital signage solutions are also gaining importance, as they enable centralized control and real-time content updates. This simplifies management and increases flexibility. Sustainable digital signage solutions are becoming increasingly important. Energy-efficient displays and recyclable materials, especially in LED technology, play a key role.
Finally, the integration of augmented reality (AR) and virtual reality (VR) into digital signage is becoming increasingly common. These technologies offer new, innovative ways to shape the user experience and increase customer engagement.
IMPORTANT: DIGI SERVICES
Solutions like CHECK-ME-NOW are important because they significantly increase the efficiency of facility management processes. Automated systems for monitoring restrooms or other areas reduce workload and only notify cleaning staff when absolutely necessary.
This saves resources and reduces operating costs . A clean, well-maintained environment also increases customer satisfaction, especially in public facilities. The solution also provides valuable data that can be used to optimize maintenance schedules and improve services.
Another advantage is resource conservation, as materials are used in a targeted manner. Overall, this technology supports more efficient, sustainable, and customer-oriented business management.
INTERVIEW ALEXANDER HAWLE: SOLO IT - SCLERA
From a range of software partners and solutions, we would like to introduce those with which we offer successful customer solutions. Here is the first: SKLERA:
GB: What makes your CMS so special?
Solo IT: Sklera Digital Signage impresses with its user-friendly and fail-safe solution, which offers reliable and versatile communication thanks to its offline capability.
GB: Who is it intended for?
Solo IT: Sklera offers a solution for companies of every industry and size.
GB: And how safe is the whole thing?
Solo IT: Data is transmitted encrypted, is GDPR compliant, and can be hosted flexibly.
GB: Do you also offer support?
Solo IT: Yes, Sklera and certified partners offer professional support.
GB: And why should our customers choose you?
Solo IT: Sklera enables easy management of content across multiple displays – for effective, cost-transparent digital communication.
DEVELOPMENTS: SUCCESS STORIES
Every centimeter of screen space brings us closer to the guest. This principle illustrates how downtown restaurants leverage their walk-in customers with digital signage.
Digital menu boards adjust menu items and prices in real time and display them in multiple languages. This ensures better comprehensibility, shorter decision-making times, and higher order values. Guests feel better informed, which is especially well-received by international customers. Digital signage reduces queries and increases sales.
In the hospitality industry, it improves the customer experience by providing information faster. Retail and hospitality also demonstrate how digital signage optimizes the customer experience and contributes to increased sales. Retailers and hoteliers benefit from the same efficiency, making digital signage an important solution for many industries.
EMPLOYEE: MORITZ E. PILLER
I am responsible for the entire sales and project process – from the initial consultation to the final implementation. As our client's point of contact, I ensure that your needs are always our top priority and that you are supported through every phase of the project. I coordinate all steps to develop solutions that are both efficient and tailored to your needs. My goal is to build long-term relationships and provide first-class service to ensure our clients' success."
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